Content is an add-on. If you do not see Content in your menu, it is not enabled for your workspace.
From gap to result
1
Pick an opportunity
The Opportunities tab lists the prompts where you are missing from a large share of the answers, sorted by impact. Or click Write about a topic to start from a subject of your own.
2
Review the outline
Trackbase first proposes an outline: the type of article, a working title, the angle, the audience, the sections, keywords, a call to action and internal links to your own pages. Edit it, ask for a rewrite with an instruction, or discard it. Outlines do not count toward your monthly limit.
3
Let Trackbase write the article
Click Write article. The article is written from your Trackbase data: the prompt, your brand profile, your writing style, your own articles on the topic and the pages that AI cites instead of you.
4
Go through the checks and approve
Every draft is checked automatically. Fix what blocks approval, edit the text where you want, and approve.
5
Publish
Send the article to WordPress, or copy it as HTML or Markdown to your own website and mark it as published with its URL.
6
Measure
The published page is added to the Page tracker. Trackbase compares how often you are mentioned for that prompt in the 28 days before and after publishing.
The Opportunities tab
Four tiles at the top show where your gaps stand: no article yet, waiting for your review, published and being measured, and the status of automatic articles. Select an opportunity to see why it is one:- You are missing from: the share of answers that leave you out, over the last 28 days.
- Missing per model: which models never or rarely mention you for this prompt.
- Cited instead of you: the pages AI uses as sources instead.
- What the models searched for: the fan-out queries behind the answers, with a tip on which terms the article should cover.
Article types
Trackbase chooses one of five types for the outline, and you can change it: how-to, comparison, listicle, explainer with FAQ, or buying guide.Checks before you approve
A draft with a blocking check cannot be approved or published.
Editing a draft
- Edit the title and text directly. Changes are saved automatically.
- Ask for a revision with an instruction, for the whole text or for a passage you select.
- Add images: PNG, JPEG, WebP or GIF, up to 5 MB each and 10 per draft. Give each image alt text and choose a cover image.
- Go back to an earlier version at any time.
Automatic articles
You can let Trackbase prepare drafts on a schedule. Automatic articles are off by default. When you turn them on under Style and rules, you choose:- how often: weekly, every two weeks or monthly, and on which weekdays
- how many articles per run
- who gets an email when a draft is ready
- where each article stops: at the outline or at the finished draft