> ## Documentation Index
> Fetch the complete documentation index at: https://academy.trackbase.ai/llms.txt
> Use this file to discover all available pages before exploring further.

# Write articles for your content gaps with Content

> Content finds the questions where AI names competitors but not you, drafts an article for each, and measures the effect over 28 days.

**Content** in Trackbase closes the loop from measuring to improving. It finds the prompts where AI answers leave you out, drafts an article that answers the question, lets you review and publish it, and then measures whether you are mentioned more often.

> [!NOTE]
>
> Content is an add-on. If you do not see **Content** in your menu, it is not enabled for your workspace.

## From gap to result

**1. Pick an opportunity**

The **Opportunities** tab lists the prompts where you are missing from a large share of the answers, sorted by impact. Or click **Write about a topic** to start from a subject of your own.

**2. Review the outline**

Trackbase first proposes an outline: the type of article, a working title, the angle, the audience, the sections, keywords, a call to action and internal links to your own pages. Edit it, ask for a rewrite with an instruction, or discard it. Outlines do not count toward your monthly limit.

**3. Let Trackbase write the article**

Click **Write article**. The article is written from your Trackbase data: the prompt, your brand profile, your writing style, your own articles on the topic and the pages that AI cites instead of you.

**4. Go through the checks and approve**

Every draft is checked automatically. Fix what blocks approval, edit the text where you want, and approve.

**5. Publish**

Send the article to WordPress, or copy it as HTML or Markdown to your own website and mark it as published with its URL.

**6. Measure**

The published page is added to the [Page tracker](https://academy.trackbase.ai/page-tracker.md). Trackbase compares how often you are mentioned for that prompt in the 28 days before and after publishing.

## The Opportunities tab

Four tiles at the top show where your gaps stand: no article yet, waiting for your review, published and being measured, and the status of automatic articles.

Select an opportunity to see why it is one:

* **You are missing from**: the share of answers that leave you out, over the last 28 days.
* **Missing per model**: which models never or rarely mention you for this prompt.
* **Cited instead of you**: the pages AI uses as sources instead.
* **What the models searched for**: the [fan-out queries](https://academy.trackbase.ai/fan-outs.md) behind the answers, with a tip on which terms the article should cover.

An opportunity marked **Buying question** is a prompt where people want to buy. AI answers those with shop, product and category pages, so your category page matters as much as an article.

If an opportunity is not relevant, mark it as such. It then stays out of your list and out of automatic articles.

## Article types

Trackbase chooses one of five types for the outline, and you can change it: how-to, comparison, listicle, explainer with FAQ, or buying guide.

## Checks before you approve

| Check | What happens |
| - | - |
| **Missing facts** | Trackbase never invents a fact it does not have, such as a price or a delivery time. It leaves a marker in the text instead. Fill in each marker before you approve. You can let Trackbase remember the answer for future articles. |
| **Placeholder text** | Test or placeholder text blocks approval. |
| **Your rules** | Claims you have forbidden, and your rule for naming competitors. |
| **Length** | Whether the article is within the length you set. |
| **Images** | A warning when an image has no alt text. |

A draft with a blocking check cannot be approved or published.

## Editing a draft

* Edit the title and text directly. Changes are saved automatically.
* Ask for a revision with an instruction, for the whole text or for a passage you select.
* Add images: PNG, JPEG, WebP or GIF, up to 5 MB each and 10 per draft. Give each image alt text and choose a cover image.
* Go back to an earlier version at any time.

If you edit an approved draft, it goes back to review.

## Automatic articles

You can let Trackbase prepare drafts on a schedule. Automatic articles are off by default. When you turn them on under **Style and rules**, you choose:

* how often: weekly, every two weeks or monthly, and on which weekdays
* how many articles per run
* who gets an email when a draft is ready
* where each article stops: at the outline or at the finished draft

Nothing goes live without your approval.

## Your monthly limit

The header shows how many articles you have used this month. An article counts from the moment you approve its outline. Your plan sets the limit.

## Set your style and rules

How Trackbase writes for you is set in the **Style and rules** tab. See [style, rules and WordPress](https://academy.trackbase.ai/content-style-and-rules.md).


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